Description
Hook Vault
$9
Hook Vault is a working set of 150 spoken opening lines for Reels, Shorts, and TikTok, written for crews who film local businesses rather than for generic creators chasing a trend. Ten niches are covered: restaurants, beauty, fitness, real estate, auto service, e-commerce, coaching, dental, home repair, and pets.
Each niche holds fifteen hooks across six types: question, contrarian, curiosity gap, before/after, mistake, and number. Every entry includes the line you say, a shorter on-screen text, a note on why the line holds, and a filming instruction with a lens, a frame, or a restraint. The PDF is a card layout you can read in a prep meeting. The CSV filters by niche and type so a producer can build a month of opens without rewriting the first sentence in the parking lot. Numbers in a hook are meant to be swapped for numbers you measured on the job.
What is inside
- 150 spoken opening lines for 10 local-business niches
- Six hook types: question, contrarian, curiosity gap, before/after, mistake, and number
- Each entry has the spoken line, on-screen text, why it holds, and a filming note
- PDF card layout for a prep meeting (32 pages)
- CSV that filters by niche and type
- README and a license for your own channels and client work
Format
PDF and CSV. They open in any PDF reader or spreadsheet, no extra software needed.
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